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Marketing Manager - Sydney

Marketing Manager - Sydney

Location: Sydney
Industry: Marketing - Management
Reference: 3220593
Contact name: Patricia Powell-Hughes

Job description

APPLICATIONS CLOSED

This is a wonderful opportunity to join a stable and thriving business working in an exiting and diverse marketing role within the Performing Arts.
  • Great work environment 
  • Full time, permanent - Salary circa $100K 
In the role of Marketing Manager you will be responsible for implementing and evaluating marketing initiatives, campaigns, events and programs aimed at promoting the business to target audiences to meet KPI's. The role involves dealing with a variety of internal and external stakeholders.
  • Lead day-to-day and long term marketing strategies, including end-to-end campaign management
  • Lead all acquisition marketing efforts across print and digital
  • Lead engagement/relationship management strategies using direct marketing tools to drive results
  • Update print collateral including prospectus, flyers, banners, merchandise and posters/prints
  • Measure and analyse campaign data and make adjustments to continue to drive ROI
  • Manage forecasts and marketing budget
  • Create engaging content for  websites, social media, e-newsletters & EDMs, press releases and online listings
  • Organise events
  • Manage CMS across the business brands.
  • Social media management
  • Creation & management of advertising campaigns
  • Develop creative briefs for contractors and agencies to ensure all marketing materials are consistent with brand and drive key messaging
  • Ensure brand consistency across all marketing activities
  • Analyse marketing plan and performance using KPI's, ROI analysis, SEO, SEM and analytics and apply learning in new planning
  • External agency management including digital and creative
  • Prepare board monthly reports
  • Outsource & coordinate larger scale photography and video for campaigns, including coordination of photoshoots
  • Manage external booking systems for events
Ideal experience 
  • Tertiary qualifications in Marketing/Communications
  • Minimum of four years working in a similar role 
  • Outstanding organisational skills and the ability to maintain priorities whilst managing multiple projects
  • Excellent verbal and written communication skills with the ability to liaise effectively with a large variety of stakeholders
  • Advanced computer literacy in Microsoft Office applications
  • Experience managing Wordpress or similar CMS platform
  • A sound understanding of digital landscape and online advertising
  • Prior experience working in an Education or Arts/Performing Arts environment
  • Experience with Adobe applications including InDesign and photo/video editing would be beneficial
Enquiries to info@epaustralia.com.au or call + 61 2 9383 4520

Consultant

Patricia Powell-Hughes